Streamlining Rebranding Efforts with Flowcase

Rebranding your firm is an exciting opportunity to revitalize and redefine your image in the eyes of your customers and stakeholders. It involves much more than just changing a logo or colour scheme; it requires a comprehensive approach that touches every aspect of the brand. However, one area that is often overlooked during the rebranding process is the updating of CVs and resumes. These documents, while vital for showcasing your firm’s capabilities, are frequently forgotten about since they live in static documents, within siloed systems. This means that not only can it be hard to gain visibility into every CV or resume, it can be difficult to quality control any changes that are made. This can lead to inconsistencies and a lack of alignment with the new brand identity.

By transforming static CV and resume documents into dynamic data, Flowcase enables more flexibility when it comes to rebranding. These increased efficiencies are highlighted below:

Automate Rebranding with Templates

Flowcase's template feature allows businesses to easily create a base template that reflects the new brand identity. Your firm might use this opportunity to create a whole new layout, or you might simply switch out the logo, name and any other branding features while keeping the format the same. Once the template has been created and/or updated, every profile can now be exported in just a few clicks. This automates the tedious task of manually editing each document and completely eliminates the risk of inconsistencies.


Bulk-edit CV and Resume Content Instantly

In addition to template-based rebranding, Flowcase enables businesses to efficiently edit CV and resume content in bulk. Need to update your company name, email addresses, office name, and more? No problem. With Flowcase, bulk editing is a breeze. Profile data can be exported into CSV format, and outdated information can be swapped out with a simple ‘Find and Replace’. Then, it’s as easy as re-importing the data, and voila - everything is updated with the new details. 


Seamless Integration and Access

Lastly, because Flowcase integrates with Single Sign-On (SSO) and System for Cross-domain Identity Management (SCIM), employees can easily access and edit their profiles even with a new email address - which of course can commonly result from a rebrand. This eliminates any potential roadblocks during the rebranding process and guarantees uninterrupted access to the Flowcase platform.


Getting Started

Don't let CVs, resumes, and case studies be an afterthought during the rebranding process. By streamlining this crucial aspect of rebranding, professional services firms can save time, reduce errors, and present a cohesive brand image to their clients and stakeholders.

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