In previous blogs, we’ve discussed the use cases of generative AI in the bids and proposals space and how Flowcase is implementing features to streamline workflows. However, firms often ask us why they should use our integrated AI features instead of standalone AI tools such as ChatGPT or Claude.
In this blog, we’ll explore the benefits of in-app AI vs standalone tools, including improved efficiency, data security, content consistency, and more.
Seamless user experience
One of the more obvious advantages of integrated AI is the removal of friction from your team’s workflows. When using standalone chatbots, users must constantly switch between applications, copying and pasting content back and forth. This not only disrupts concentration but also wastes valuable time.
With Flowcase’s in-app AI, the functionality is right where you need it, when you need it - there's no need to navigate away from your primary task. Also, as we discuss next, it's primed to work for your use-case.
Optimized prompts for specific use cases
As you’re probably well aware, AI-generated content is only as good as the prompt it is given. Employees can spend hours fine-tuning their inputs, with no guarantee they’ve found the best formula for their needs. Typically, with in-app AIs, this heavy lifting is done for you.
At Flowcase, we've invested significant time and effort into perfecting our prompts for specific use cases, such as translating, proofreading, and shortening text. Layered on top of this is our deep understanding of the context in which the AI is used. The result: your employees receive reliable and relevant outputs, tailored to their needs.

Consistency across the organization
Linked to the above, with integrated AI, every user in your organization receives content generated using the same logic and tone. For companies using Flowcase, this ensures a uniform approach across all CVs and resumes, creating a cohesive and professional first impression.
In contrast, when individual team members use standalone chatbots, there's a risk of inconsistency in style, tone, and content, which can detract from your organization's overall presentation.
Enhanced data security
In the absence of AI tools within official company platforms, employees often resort to external solutions to meet their needs. This is known as "Shadow IT", and it can pose significant risks to an organization's data security and compliance efforts.
When team members use personal accounts on standalone AI chatbots to process work-related information, they're exposing sensitive data to third-party systems. This is particularly problematic when dealing with personal data, such as the information contained in employee resumes or project details. These external AI services may store, analyze, or even learn from the input data, potentially compromising confidentiality and violating data protection regulations like GDPR or CCPA.
By integrating AI capabilities directly into your official tools, you bring this technology "in-house," giving your organization full control over data handling and processing. Flowcase’s AI features process your data without storing or learning from it, ensuring that your sensitive information remains secure and compliant with data protection regulations.

Summary
While standalone AI chatbots have their place, the benefits of integrated AI for business applications are clear. From improved user experience to more secure data processes, in-app AI solutions offer a superior approach for businesses looking to leverage artificial intelligence in their workflows.